Design Challenge: To create a distinctive look for a Salon product, focusing on science and happy.

Iuveni looked to I See Ideas to help create a brand look and message for a breakthrough product that allows stylists to color and curl hair in the same process. Something that would normally be too damaging for hair. A "Happy" logo, color palette packaging, web design and program to launch to stylists to become brand ambassadors brings Iuveni to the public.